As more and more companies are expanding their business operations online—or are based online altogether, adding new methods of real communication with customers can open new possibilities to reach potential customers directly. Read More
Since more and more online users feel the obligation to buy something for them or their loved ones when the season holiday is approaching, it would be wise to consider their ever-changing behavior and requirements for maximizing customer satisfaction and increase the profitability of your business. Last holidays, online merchants have tried to keep up with the user demand of mobile optimized sites, speedier shipping, and tech-optimized offline presence. Read More
Buying the “perfect” gift online during holiday season can be a very daunting task for many—some people simply just don’t need anything extra or have very specific and limited preferences. In some cases, we really have no clue on what the other person wants and this can make the whole process extra hard. Read More
The value of product pages should never be neglected as they are the key elements responsible for driving (or stopping) more business to your e-commerce website. It doesn’t matter what category of products you sell—everything is subject to some “rules” you need to be aware of, if you really want to “sell” and convert traffic to real, tangible sales. And in case you don’t want to be a statistic where 65% of clients abandon their shopping carts without completing their orders, here is some insight scoop on articulating product pages that really sell (and control competition) Read More
Whether you have launched your own website or sell items in popular e-commerce sites like Ebay and Etsy, the images you show to the public are just as important as your text descriptions. Customers are constantly being bombarded by hundred of pictures per page and only click on the ones that they find most relevant, high-quality, and eye-catching. Since, they can’t directly try the product, a picture gives them a glimpse of the physical attributes of the product and influences a great deal their decision to buy it or not.
Thus, having clear, great-looking and quality relevant pictures is a must to get more customers to buy your products. Read More